On Nov. 20, Reality Check of Hamilton, Fulton, & Montgomery Counties along with the Project ACTION Tobacco-Free Coalition partnered with the Fulton-Montgomery Community College Student Activities Board to educate our community leaders and the public about tobacco marketing in stores and the dangers of tobacco industry marketing in retail stores and the effect this marketing has on New York's youth.
According to the Campaign for Tobacco Free Kids, each year, 22,500 new youth begin smoking in New York state alone. Tobacco marketing refers to the posters and signs inside and outside stores, as well as the colorful, well-lit displays to tobacco products behind the counter in most convenience stores, gas stations, pharmacies, and grocery stores. Exposure to both ads and product displays has been shown to make youth more likely to start smoking. The more tobacco marketing kids see, the more likely they are to smoke.
Thank you to all partners involved and to a successful event.
Project ACTION Tobacco-Free Coalition