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Signs must be visible to show support

August 9, 2012
The Leader Herald

In the spring of this year, we, along with many other local businesses, showed our support for the Gloversville Little League by paying to advertise on signs attached to the fence surrounding the ballpark fence facing Harrison Street. It was a win/win situation. The fees we paid for the advertising helped to fund the Gloversville Little League. None of us advertisers expected to raise enough sales from those signs to offset their cost; that wasn't our motivation. Those signs meant more to us as a show of our support for the youth of this city than as a means of raising our income through increased sales. Everyone knows our names, and people shop with us locally or they don't. A Little League sign isn't going to be a deal breaker.



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